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The 13 Biggest Cover Letter Mistakes You're Making

There's no doubt that the job market is tough. With so many people vying for so few positions, it's important to make sure your application is as strong as it can be.

One of the most important parts of your application is your cover letter. This is your chance to show employers why you're the perfect candidate for the job.

A typewriter with pieces of cover letter paper in it
Photo by Florian Klauer on Unsplash

Unfortunately, many job seekers make the same mistakes in their cover letters, which can hurt their chances of getting an interview.

But first.

What is a Cover Letter?

The cover letter is a document that introduces you to potential employers and explains why you are qualified for the position you are applying for. Many job seekers view the cover letter as an opportunity to sell themselves to the employer and to elaborate on their qualifications. However, the scope of the cover letter is actually quite limited.

A cover letter should not be more than one page, and it should focus on your qualifications for the specific position you are applying for. It is not the place to list all of your qualifications or to provide a detailed history of your work experience. The cover letter is simply a way to introduce yourself and to explain why you are qualified for the position you are applying for.

While the cover letter is an important tool in the job search process, it is not the most important document. Your resume is the document that potential employers will use to evaluate your qualifications. As such, it is important to make sure that your resume is well-written and that it accurately reflects your qualifications.

The cover letter is an important tool, but it is just one part of the job search process. There are other important aspects of the job search, such as networking and interviewing, that are also important to focus on.

In this article, we'll show you the biggest cover letter mistakes you're making and how to avoid them,

Not doing your research on the company

One of the most common mistakes people make when writing a cover letter is not doing their research on the company. This can be a fatal error, as it shows a lack of interest and can make you seem like you're not really that excited about the position. 

Take the time to read up on the company's history, their mission statement, and what they're looking for in a candidate. This will show that you're truly interested in the opportunity and will give you a leg up on the competition.

Many job seekers believe that they can simply copy and paste their resume into the cover letter section of an online application and call it a day. However, this is not the case. 

Your cover letter is your opportunity to introduce yourself to a potential employer and explain why you are the best candidate for the position. It is important to take the time to research the company and customize your cover letter to their specific needs.

When you are applying for a job, you are competing with other candidates who may have similar qualifications. Your cover letter is your chance to stand out from the crowd and show the employer why you are the best fit for the position. If you take the time to research the company and tailor your cover letter to their specific needs, you will be one step ahead of the competition.

Many job seekers make the mistake of thinking that a cover letter is simply a formality. However, your cover letter is your opportunity to make a good first impression on a potential employer. It is important to take the time to write a well-crafted letter that is specific to the company you are applying to. A generic cover letter is not going to impress a hiring manager.

Your cover letter should be specific to the company you are applying to and the position you are interested in. In order to write a cover letter that is tailored to the company, you will need to do your research. 

Start by visiting the company website and reading through their About Us page. This will give you a good overview of the company and their mission statement. Next, take a look at the job listing and make note of any specific qualifications that are required. Finally, research the company culture to get a better understanding of what they are looking for in a candidate.

Once you have gathered all of this information, you are ready to start writing your cover letter. Begin by greeting the hiring manager and introducing yourself. Next, explain why you are interested in the position and why you would be the perfect fit. 

By taking the time to do your research and write a customized cover letter, you will increase your chances of impressing a potential employer and landing the job you want.

Not tailoring your cover letter to the specific job you're applying for

A cover letter should be specific to the position you're applying for, and should include information about why you're qualified for the job. Generic cover letters are often less effective, and can make it seem like you're not really interested in the job.

When it comes to job hunting, your cover letter is one of the most important tools you have in your arsenal. This is your chance to make a first impression on the hiring manager, and if you don't take the time to tailor your letter to the specific job you're applying for, you're likely to be passed over in favor of a candidate who did.

One of the most common mistakes made while writing a cover letter is not tailoring the letter to the specific job you're applying for. This is a crucial step in the process, and one that far too many job seekers overlook.

When you're applying for a job, the hiring manager is looking for someone who meets certain criteria. They want to see that you have the skills and experience necessary to do the job, and they want to see that you're a good fit for their company.

Your cover letter is your chance to show the hiring manager that you're the right candidate for the job. If you take the time to tailor your letter to the specific job you're applying for, you'll be able to highlight your relevant skills and experiences, and you'll be able to show the hiring manager that you're a good fit for the position.

If you're not sure how to tailor your cover letter to the specific job you're applying for, there are a few things you can do. First, take a look at the job listing. What are the key qualifications the hiring manager is looking for? Make sure to mention any relevant skills or experiences you have in your cover letter.

Next, research the company. What is their mission? What are their values? What kind of culture do they have? Tailoring your cover letter to the specific company you're applying to shows that you're interested in the company and that you would be a good fit for their team.

Finally, don't be afraid to be creative. Your cover letter is your chance to stand out from the other candidates. If you have a unique skill or experience, make sure to mention it in your cover letter. This will help you stand out from the crowd and give the hiring manager a reason to remember your application.

Tailoring your cover letter to the specific job you're applying for is a crucial step in the job application process. By taking the time to do this, you'll be able to show the hiring manager that you're the right candidate for the job, and you'll be one step closer to landing your dream job.

Not proofreading your cover letter

One of the most common mistakes made while writing a cover letter is not proofreading it. This can be a costly mistake, as it can lead to your cover letter being rejected outright.

This can be a fatal error, as it can easily lead to your cover letter being full of typos and grammatical errors. Even if you think you don't need to proofread your cover letter, it's always better to be safe than sorry. It is a vital step in the process of creating a professional document, and one that should not be skipped.

When you proofread your cover letter, you should check for any spelling or grammatical errors. These can be easily fixed by using a spell checker or by reading your cover letter aloud.

Proofreading your cover letter (and your resume, for that matter) is important for several reasons. First, it ensures that there are no errors in your document. Even a small mistake can make you look unprofessional, and can lead the employer to question your attention to detail.

Second, proofreading allows you to catch any typos or grammatical errors that may have slipped through. This is important because it shows that you have taken the time to create a well-written document.

Finally, proofreading gives you the opportunity to make sure that your cover letter is conveying the message you want it to. This is your chance to make sure that your letter is clear, concise, and free of any errors.

So, take the time to proofread your cover letter before you send it off. It will make a world of difference in the impression you make on potential employers.

By taking the time to proofread your cover letter and make sure it is tailored to the job you are applying for, you can increase your chances of getting your cover letter noticed and landing the job

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Including irrelevant information in your cover letter

In an effort to stand out, some job seekers will include information that is not related to the job they are applying for. This can actually work against you, as the employer may think you are not knowledgeable about the position or are trying to hide something. Stick to relevant information and show that you are the best candidate for the job.

This can be information about their personal life, their work history, or their education. While it is important to provide some information about yourself in a cover letter, it is important to focus on the information that is relevant to the job you are applying for.

Including irrelevant information in your cover letter can be a turn off for potential employers. They may view you as being unprofessional or not taking the job application process seriously. It is important to remember that a cover letter is a tool to sell yourself to a potential employer. You want to make sure that you are putting your best foot forward.

When you are writing a cover letter, focus on the qualifications that make you a good fit for the job. Highlight your skills and experience that are relevant to the position you are applying for. If you have any relevant awards or accomplishments, be sure to mention them in your cover letter. This will show the employer that you are a high achiever and that you have a track record of success.

If you have any questions about what information to include in your cover letter, consult with a career counselor or look at examples of successful cover letters online. With a little bit of research, you can ensure that your cover letter is professional and focuses on the information that is most relevant to the job you are applying for.

Not taking the time to customize your cover letter for each position 

One of the most common mistakes job seekers make when writing a cover letter is not taking the time to customize it for each position. A generic cover letter is a sure way to get your application immediately rejected. 

When you are applying for a job, you should always take the time to write a unique cover letter that is specific to the position you are applying for. This means addressing the letter to the specific hiring manager, and tailoring the letter to fit the position you are applying for. 

This can be a costly mistake, as hiring managers often overlook generic letters in favor of those that are tailored to their specific needs. It's also important to remember that a cover letter is not a one-size-fits-all document. The best way to stand out from the crowd is to tailor your cover letter to each individual job.

When you're applying for a new job, take the time to review the job posting and identify the key qualifications and skills that are required. Then, make sure to mention these same qualifications and skills in your cover letter. By showing that you have the specific skills and experience that the employer is looking for, you'll increase your chances of getting your foot in the door.

When writing a cover letter, be sure to include specific details about your skills and experience that align with the requirements of the job you’re applying for. This will not only show that you’re a good fit for the position, but also that you’ve done your research and are truly interested in the role. 

In today’s job market, it is more important than ever to stand out from the competition. A well-written and customized cover letter is a great way to do this. So, take the time to write a unique cover letter for each job you apply for, and you will be sure to make a good impression.

By taking the time to customize your cover letter for each position, you’ll be able to create a strong and compelling document that is more likely to grab the attention of hiring managers and help you land the job you want.

Addressing the letter to the wrong person or organization 

This can happen for a number of reasons, but it is usually the result of not doing enough research on the company or position and also forgetting to update the letter with the correct information or simply not knowing who the letter should be addressed to. 

Another common mistake is including outdated or incorrect contact information. Be sure to double-check the company's website or contact page to make sure you have the most up-to-date information. 

When you are writing a cover letter, it is important to take the time to find out the name of the person who will be reading it. This can usually be found on the company website or by calling the company and asking for the name of the hiring manager. If you cannot find a name, you can use a generic salutation such as "Dear Hiring Manager."

Addressing the letter to the wrong person can give the impression that you are not interested in the position or that you are not willing to take the time to find out who the correct contact is. This can be a turn-off for potential employers and may lead to your letter being passed over.

When you are writing a cover letter, it is also important to make sure that you are using the correct company name and address. Again, this information can usually be found on the company website. If you are unsure, you can call the company and ask for the mailing address.

Using the wrong company name or address can also give the impression that you are not interested in the position or that you do not care about detail. This can lead to your cover letter being passed over.

If you are unsure of the name of the contact person or the company address, it is better to take the time to find out this information than to risk using the wrong information. Taking a few extra minutes to do this research can make a big difference in whether or not your cover letter is successful.

Not highlighting your most relevant qualifications

When you're writing a cover letter, it's important to focus on the qualifications that are most relevant to the position you're applying for. Oftentimes, people make the mistake of including a laundry list of all their qualifications without considering which of those qualifications are actually most important to the role they're applying for.

Your cover letter should be a concise, targeted summary of your skills and experience that is relevant to the specific job you are applying for. Don't simply regurgitate the information from your resume - take the opportunity to elaborate on why you are the best candidate for the job.
 
Think about it this way: if you're applying for a job as a web developer, highlighting your experience as a cashier at your local grocery store probably isn't going to do much to sell your candidacy. However, mentioning your experience building websites and discussing the specific coding languages you're proficient in would be much more likely to impress the hiring manager.

If you have significant experience or qualifications in the area the job is focused on, be sure to mention that prominently in your cover letter. Even if your experience is in a different field, you can still highlight the transferable skills that make you a good fit for the job. Whatever you do, don't neglect to mention your most relevant qualifications in your cover letter - it could be the difference between getting your foot in the door or being passed over for another candidate.
 
The bottom line is, when you're writing a cover letter, make sure to focus on the qualifications that are most relevant to the position you're applying for. Highlighting your most relevant qualifications will give you a much better chance of impressing the hiring manager and landing the job.

Starting your cover letter with a generic opening 

This can be a major turn-off for employers, as it shows that you haven't taken the time to tailor your letter to the specific job.

Instead of starting with a generic opening, take the time to research the company and the specific job you're applying for. This will help you craft a more targeted cover letter that is more likely to grab the employer's attention.

One of the most common mistakes people make when writing a cover letter is starting with a generic opening. "To Whom It May Concern" or "Dear Sir or Madam" are not only outdated, but they also come across as impersonal. The best way to start a cover letter is by addressing the hiring manager by name. If you don't have the name of the hiring manager, you can still use a more personalized opening, such as "Good morning" or "Dear hiring manager."

Finally, many people make the mistake of ending their cover letter with a generic statement such as "I look forward to hearing from you." While it's important to express your interest in the position, you can do so in a more personal and specific way. For example, you might say something like "I'll be in touch to schedule an interview" or "I'll be in touch to discuss the next steps in the hiring process." By following these tips, you can avoid making common mistakes that will weaken your cover letter and decrease your chances of getting an interview.

Making your cover letter sound like a resume 

This is a critical error, as a cover letter is not a replacement for a resume, but rather an opportunity to introduce yourself and highlight your most relevant qualifications for the role you are applying for.

When a hiring manager reads a cover letter that sounds like a resume, they are immediately turned off and may not even bother reading the accompanying resume. This is a wasted opportunity, as a well-written cover letter can be the key to landing an interview.

So, what separates a cover letter from a resume? For starters, a cover letter is typically shorter than a resume, as it is meant to be an overview of your qualifications rather than a comprehensive list. Additionally, a cover letter should be written in a business letter format, with your contact information at the top, followed by the date and the contact information for the employer.

The body of the cover letter should be concise and to the point, highlighting your most relevant qualifications for the role you are applying for. Be sure to avoid repeating information that is already included in your resume. Instead, focus on providing new information that will give the employer a better sense of who you are and why you are the best candidate for the job.

A cover letter is not a place to simply list your accomplishments and experience; rather, it is an opportunity to explain why you are the best candidate for the job and to sell yourself to the employer. When a cover letter sounds like a resume, it not only comes across as being insincere, but it also gives the employer the impression that you are not really interested in the job itself, but are simply looking for any job. 

If you want to make sure that your cover letter makes the right impression, focus on writing a letter that is both personal and tailored to the specific job you are applying for. In other words, make it clear that you are interested in the job and that you have the skills and experience required to excel in it.

Finally, be sure to proofread your cover letter carefully before sending it off. A typo-ridden letter is sure to make a poor impression on the employer. If you are not confident in your ability to write a strong cover letter, there are many resources available to help, including cover letter templates and samples.

Failing to sell yourself in your cover letter 

Your cover letter is your chance to sell yourself to a potential employer. So, it's important to make sure that you're conveying why you're the best candidate for the job. Unfortunately, many job seekers make the mistake of failing to do just that.

When writing your cover letter, be sure to include specific examples of your skills and experience that match the qualifications listed in the job posting. Don't just reiterate what's already on your resume. Instead, take the opportunity to sell yourself and highlight your most relevant qualifications.

In addition, be sure to avoid common mistakes, such as coming across as too humble or too arrogant. Instead, strike a balance and show confidence in your abilities without sounding cocky.

By taking the time to sell yourself in your cover letter, you'll increase your chances of getting your foot in the door and landing the job you want.

Not using key words from the job listing 

This is a huge mistake because it shows that you haven't even read the job listing carefully. This can give the impression that you're not really interested in the job, or that you're not detail-oriented. 

When you're writing your cover letter, be sure to include some of the key words and phrases from the job listing. This will show the employer that you're familiar with the requirements of the position and that you're a good fit for the job. In addition, using key words from the job listing will help your cover letter to get noticed by the employer's applicant tracking system (if they're using one). 

So, if you're applying for a job that requires excellent communication skills, be sure to mention your excellent communication skills in your cover letter. If the job listing mentions that they're looking for a self-starter, be sure to mention your self-starting abilities. By using key words from the job listing, you'll increase your chances of getting noticed and landing an interview.

Making excuses in your cover letter 

When it comes to writing a cover letter, there is one common mistake that people often make – and that is making excuses for why they are applying for the job. This is a huge mistake, as it not only makes you look unprofessional, but it also shows that you are not confident in your own abilities.

For example, people will say things like "I'm not really qualified for this job, but I'm willing to give it a try" or "I know I don't have the experience you're looking for, but I'm a quick learner." These kinds of statements not only make you look bad, but they also make you look like you're not really interested in the job. 

If you're not qualified or experienced for the job, then you shouldn't be applying for it in the first place. And if you are qualified and experienced, then you don't need to make any excuses. Just state your qualifications and experience in a confident manner and let the employer decide if you're a good fit for the job.

If you have been unemployed for a while, or if you are applying for a job that is not in your current field, it is easy to understand why you might feel the need to make excuses in your cover letter. However, it is important to remember that the cover letter is not the place for this. Your cover letter should be positive and confident, and it should focus on what you can bring to the role.

So, how can you avoid making this mistake? First of all, take a look at the job description and make sure that you understand what the company is looking for. Then, focus your cover letter on how you meet those requirements. If you have been out of work for a while, use your cover letter to highlight the skills and experience that you have gained during that time.

In short, don’t make excuses in your cover letter – focus on what you can offer, and be positive and confident in your own abilities.

Forgetting to Follow Up

This can be a costly mistake, as it may result in your application being overlooked. After you've submitted your application, it's important to follow up with the employer to ensure they received your materials and to express your continued interest in the position. A simple email or phone call can go a long way in making a good impression and keeping your name top of mind.

When writing a cover letter, be sure to include a sentence or two about following up. For example, you might say something like, "I will follow up with you in a week to discuss the status of my application." This shows that you're interested in the position and that you're willing to take the extra step to follow up.

If you don't hear back from the employer after a couple of weeks, it's okay to reach out again. Just be sure not to be too persistent - you don't want to come across as desperate.

Following up is a key part of the job search process, so don't forget to do it!

By avoiding these common cover letter mistakes, you'll be sure to make a positive impression on potential employers and increase your chances of landing an interview.

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